Author: Admin

Influencer Discovery Made Simple: How to Find the Right Creators at Scale

Influencer marketing isn’t just effective – it’s highly effective. Over 80% of marketers agree that influencer marketing drives results for their e-commerce and D2C campaigns! The key behind successful campaigns? Partnering with the right creators. So, how do you find creators whose audiences align perfectly with your brand? Through effective influencer discovery. By using the […]

Affiliate Marketing Assets: The Complete Guide with Examples

Affiliate marketing works best when affiliates have the right tools to promote your brand. And one of the most effective tools here is marketing assets, such as banners, text links, videos, product feeds, and other materials that make it easier for affiliates to share your product with their audiences. In this article, we’ll cover: Best […]

Why Affiliate Bonus Commissions Work: 5 Reasons to Use Them in Your Program

Affiliates love rewards that go beyond the basics. That’s where bonus commissions come in. These extra incentives motivate partners to push harder, boost conversions, and keep your program competitive. In this guide, we’ll break down how bonus commissions work, why they matter, and smart ways to use them in your affiliate program. As part of […]

Customer Experience as a Growth Channel: How to Turn Frustrations into Referrals

Customer experience is more than a score on a survey. It can be one of the strongest growth channels your brand has. Handled well, even frustrations can turn into referral opportunities. Instead of watching customers slip away, you can turn tough moments into loyalty by creating experiences that make people want to share and recommend […]

How to Find Your First 100 Affiliates and Grow Your Program

In the new Tapfiliate podcast episode, hosted by Anton Zelenin, Julian Henrichs, an Affiliate Marketing Strategist with more than a decade of experience across European markets, shared his perspective on what’s next for affiliate programs. From the rise of “Netflix-style” recommendations to the gritty work of recruiting and onboarding affiliates, he broke down what brands […]

How to Grow Your Affiliate Program with Analytics and AI in 2025

Meta description: Boost your affiliate program success with AI and analytics this year. Explore tools and integration, best practices, and key metrics to measure in 2025. Affiliate marketing has outgrown the days of clunky pixels and basic conversion tallies. It’s now a data-driven arena, fueled by advanced analytics and artificial intelligence (AI). By 2025, the […]

Affiliate Marketing Compliance 2025: Global Laws, Rules, and Best Practices

Affiliate marketing is now a $17 billion industry, with businesses across nearly every sector using referral programs to drive growth. But as the industry expands, regulators are paying closer attention, making compliance a top priority for companies and organizations. Image source: businessresearchinsights.com In 2024, the Federal Trade Commission (FTC) cracked down on violations. The EU […]

How to Create an Affiliate Program: Step-by-Step Guide

Ever considered an affiliate program for your business?  Sure, it looks impressive when big brands like Amazon or eBay do it — but guess what? If Amazon can score cost-effective leads and sales with affiliate marketing, so can you.  We’ve seen brands increase leads exponentially with affiliate marketing, mainly when they use Tapfiliate’s tracking platform.  […]

Your Ultimate Guide to Influencer Marketing Software for 2025

Influencer marketing is a hot tactic to connect with new audiences without as steep a price tag as traditional marketing tactics. Its market value has tripled to nearly $22.1 billion since 2019, as enterprise and startup brands leverage word-of-mouth on social media to skyrocket their sales and revenue.  However, like any digital marketing strategy, influencer […]