Launching an Affiliate Marketing Program for Travel in a Time of Crisis
When a crisis strikes, the first thing many companies do is cut down on the marketing budget and active campaigns. But what if we told you that this is the perfect moment to invest in an affiliate marketing program? Today, we are going to share key points from the Tapfiliate discussion with Peter Panayotov, an […]
How to Build an Audience Profile: A Step-By-Step Guide
Have you ever lost an item in your home? Have you ever wondered if you’ve been searching in all the places but not the right one? For example, if you lost your favorite pillow, why would you search for it in the bathroom, attic, or basement? Whenever you try to do marketing for your business, […]
SaaS Affiliate Marketing: Secrets to Scaling Fast and Sustainably
What is the secret sauce to the incredible growth of your SaaS affiliate marketing program? Many things go into creating a sustainable, yet rapid scaling of your partner network and the revenues associated with it. Today, we’ll share the key tips, tricks, and insights for SaaS businesses that Tapfiliate team covered during the recent podcast […]
Maximizing Sales with eCommerce Affiliate Marketing: Interview with Affiliate Nerd Out Host
eCommerce businesses are on a constant lookout for new ways to boost conversion rates. As a tool that generates up to 16% of all eCommerce orders in North America, affiliate marketing is a worthy candidate to help on this mission. Today, we’re sharing key insights and thoughts from the recent podcast episode with Dustin Howes, […]
Your Guide to eCommerce Growth with Affiliate Marketing
eCommerce is a highly competitive field. The fight for potential customers is brutal, as everyone looks for ways to boost their conversion rates and revenues, constantly spending generous marketing budgets on promotion. Growing in such hostile environments can be tricky. Affiliate marketing programs offer a budget-friendly alternative to reaching your sales targets and maintaining a […]
How to Build and Scale a Successful SaaS Affiliate Program
SaaS industry is booming. With over 17 000 SaaS companies in the US alone, it is estimated to be worth $247 billion by the end of 2024. Competing in an oversaturated space is not only difficult, but it gets expensive very quickly too. On the quest to find ways to market themselves and not go […]
The Fastest Way to Scale eCommerce Affiliate Marketing: Interview with the Creator of Shopifreaks
Why do some eCommerce businesses grow exponentially while others struggle to get off the ground? Perhaps the reason is not what products they’re selling but who is selling their products. Today, we’ll share the key insights and ideas from our most recent podcast episode with Paul Drecksler, the creator of the Shopifreaks newsletter. The Changing […]
Building Successful eCommerce Influencer Partnerships for Your Business
If you’re an eCommerce business and you’ve never run an influencer marketing campaign, you’re missing out! Teaming up with relevant influencers will boost your brand awareness and sales, elevate your positioning, and build credibility. The only catch is that you need to be smart about it – choosing the right partners, measuring their performance correctly, […]
6 Successful SaaS affiliate marketing cases & what you can learn from them
Even the most successful SaaS businesses are organized chaos. How many other business types have engineering, product, customer service, marketing, and RevOps departments even in the first month of operation? The world of SaaS is complex, and even those with a 20% CAGR still only have an 8% chance of survival. But if you narrow […]
Why You Shouldn’t Ignore Affiliate Marketing Fraud and How to Tackle It
Affiliate marketing programs are not immune to fraud. Fake leads, fake clicks, fake conversions, and other fraudulent activity are present in almost any brand’s affiliate partnership. Yet, just because it’s so widespread doesn’t mean you should tolerate or allow it. Today we’ll dive deep into the topic of affiliate fraud, see what types of it […]